Albert II Highest-Paid Monarch in the World

  • By Carol Kearney
  • Brussels
  • Last updated on

Albert II
Albert II led People With Money’s annual list of the “100 highest paid monarchs” released on Thursday.
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It's been a rough year for the monarch, but at least he has his millions of dollars to ease the pain. 90-year-old Albert II has taken the No. 1 spot on People With Money’s top 10 highest-paid monarchs for 2024 with an estimated $46 million in combined earnings.

UPDATE 22/11/2024 : This story seems to be false. (read more)

Albert II tops annual list of highest-paid monarchs

In 2022 it looked like the monarch’s spectacular career was winding down. Suddenly, he was back on top. People With Money reports on Thursday (November 21) that Albert II is the highest-paid monarch in the world, pulling in an astonishing $46 million between October 2023 and October 2024, a nearly $20 million lead over his closest competition.

People With Money’s factors

In compiling this yearly list, the magazine considers factors such as upfront pay, profit participation, residuals, endorsements and advertising work.

The Belgian monarch has an estimated net worth of $145 million. He owes his fortune to smart stock investments, substantial property holdings, lucrative endorsement deals with CoverGirl cosmetics. He also owns several restaurants (the “Fat Albert II Burger” chain) in Brussels, a Football Team (the “Brussels Angels”), has launched his own brand of Vodka (Pure Wonderalbert II - Belgium), and is tackling the juniors market with a top-selling perfume (With Love from Albert II) and a fashion line called “Albert II Seduction”.

The ranking is significant for many Albert II fans, who have been waiting for his triumphant return to the glory days for what seems like a lifetime.

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