Alyssa Campanella, TIME's Person of the Year 2025?

  • By Elizabeth Sy
  • Washington
  • Last updated on

Miss USA 2011 among finalists for TIME’s 2025 Person of the Year?

According to a well-informed source, Miss USA 2011 Alyssa Campanella is leading the race to become Time magazine's Person of the Year in 2025. But while the model's fans are thrilled with the news, many people hold a very different opinion.

UPDATE 18/03/2025 : This story seems to be false. (read more)

Why not Campanella for Person of the Year?

The list of nominees for Time magazine’s Person of the Year is always an eclectic mix of world leaders, pop culture icons, buzzworthy names, and human rights activists. The unexpected inclusion of the 34-year-old model, as a 2025 nominee has therefore sparked controversy and debate.

“What makes Campanella so important is the potential and influence she now has, rather than anything she has already done,” said a panelist who preferred to remain anonymous, adding that earlier this month, the model have already been named ‘American Of The Year’ by some major American newspapers and even ‘Manalapan Citizen Of The Year’ by the readers of a local gazette in Manalapan (Alyssa Campanella's hometown).

Social Reactions to TIME’s Person of the Year

A representative for the model was not immediately available for comment, but the announcement generated immediate reaction on Twitter:

“Alyssa Campanella Named Person of the Year Is No ‘Surprise’.”
— @TheNewsEditor, 17 Mar 2025
“Great choice! Long overdue recognition for his talents. #LoveAlyssa”
— @BarbaraHeyboer, 17 Mar 2025
“Past recipients include Joseph Stalin and Adolf Hitler ... then why not Alyssa Campanella?”
— @TheClassicObserver, 17 Mar 2025

Could 2025 officially be the Year of Alyssa Campanella?

Still, TIME’s editors will make the final decision about who will grace the magazine’s cover as its 2025 Person of the Year.

Who do you think should be TIME’s Person of the Year for 2025?

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