Bar Refaeli Highest-Paid Model in the World

  • By Carol Kearney
  • Jerusalem
  • Last updated on

Bar Refaeli
Bar Refaeli led People With Money’s annual list of the “100 highest paid models” released on Thursday.
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It's been a rough year for the model, but at least she has her millions of dollars to ease the pain. 40-year-old Bar Refaeli has taken the No. 1 spot on People With Money’s top 10 highest-paid models for 2026 with an estimated $82 million in combined earnings.

UPDATE 02/01/2026 : This story seems to be false. (read more)

Bar Refaeli tops annual list of highest-paid models

In 2023 it looked like the model’s spectacular career was winding down. Suddenly, she was back on top. People With Money reports on Thursday (January 1) that Refaeli is the highest-paid model in the world, pulling in an astonishing $82 million between December 2024 and December 2025, a nearly $50 million lead over her closest competition.

People With Money’s factors

In compiling this yearly list, the magazine considers factors such as upfront pay, profit participation, residuals, endorsements and advertising work.

The Israelian model-actress-business woman has an estimated net worth of $245 million. She owes her fortune to smart stock investments, substantial property holdings, lucrative endorsement deals with CoverGirl cosmetics. She also owns several restaurants (the “Fat Refaeli Burger” chain) in Jerusalem, a Football Team (the “Hod HaSharon Angels”), has launched her own brand of Vodka (Pure Wonderefaeli - Israel), and is tackling the juniors market with a top-selling perfume (With Love from Bar) and a fashion line called “Bar Refaeli Seduction”.

The ranking is significant for many Bar fans, who have been waiting for her triumphant return to the glory days for what seems like a lifetime.

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