Bárbara Guimarães Highest-Paid Television host in the World
- By Carol Kearney
- Lisbon
- Last updated on
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- Breaking news July 18, 2026
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It's been a rough year for the television host, but at least she has her millions of dollars to ease the pain. 53-year-old Bárbara Guimarães has taken the No. 1 spot on People With Money’s top 10 highest-paid television hosts for 2026 with an estimated $96 million in combined earnings.
UPDATE 19/07/2026 : This story seems to be false. (read more)
Bárbara Guimarães tops annual list of highest-paid television hosts
In 2024 it looked like the television host’s spectacular career was winding down. Suddenly, she was back on top. People With Money reports on Saturday (July 18) that Guimarães is the highest-paid television host in the world, pulling in an astonishing $96 million between June 2025 and June 2026, a nearly $60 million lead over her closest competition.
People With Money’s factors
In compiling this yearly list, the magazine considers factors such as upfront pay, profit participation, residuals, endorsements and advertising work.
The Portuguese television host has an estimated net worth of $275 million. She owes her fortune to smart stock investments, substantial property holdings, lucrative endorsement deals with CoverGirl cosmetics. She also owns several restaurants (the “Fat Guimarães Burger” chain) in Lisbon, a Football Team (the “Sá da Bandeira Angels”), has launched her own brand of Vodka (Pure Wonderguimarães - Portugal), and is tackling the juniors market with a top-selling perfume (With Love from Bárbara) and a fashion line called “Bárbara Guimarães Seduction”.
The ranking is significant for many Bárbara fans, who have been waiting for her triumphant return to the glory days for what seems like a lifetime.
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