Coco Rocha Highest-Paid Model in the World

Coco Rocha
Coco Rocha led People With Money’s annual list of the “100 highest paid models” released on Sunday.

It's been a rough year for the model, but at least she has her millions of dollars to ease the pain. 33-year-old Coco Rocha has taken the No. 1 spot on People With Money’s top 10 highest-paid models for 2021 with an estimated $58 million in combined earnings.

UPDATE 06/12/2021 : This story seems to be false. (read more)

Coco Rocha tops annual list of highest-paid models

In 2019 it looked like the model’s spectacular career was winding down. Suddenly, she was back on top. People With Money reports on Sunday (December 5) that Rocha is the highest-paid model in the world, pulling in an astonishing $58 million between November 2020 and November 2021, a nearly $30 million lead over her closest competition.

People With Money’s factors

In compiling this yearly list, the magazine considers factors such as upfront pay, profit participation, residuals, endorsements and advertising work.

The Canadian model has an estimated net worth of $185 million. She owes her fortune to smart stock investments, substantial property holdings, lucrative endorsement deals with CoverGirl cosmetics. She also owns several restaurants (the “Fat Rocha Burger” chain) in Ottawa, a Football Team (the “Toronto Angels”), has launched her own brand of Vodka (Pure Wonderocha - Canada), and is tackling the juniors market with a top-selling perfume (With Love from Coco) and a fashion line called “Coco Rocha Seduction”.

The ranking is significant for many Coco fans, who have been waiting for her triumphant return to the glory days for what seems like a lifetime.

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