Flavio Briatore to announce shock retirement from business?
- By Smith Alexander
- Rome
- Last updated on

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Sad news for Briatore fans. Speculation had been rife that the Italian business man will announce his retirement from business, at age 75, with immediate effect.
UPDATE 02/02/2026 : This story seems to be false. (read more)
Being a business man isn't fun anymore
“As we get older, there are phases of life that we enter into, and being a business man just isn't fun anymore,” he might have said, says a source who remained anonymous. Other reports hinted that he may branch out into other creative fields he is better at (and more interested in), though they didn't provide any details.
#ThankYouFlavio
For a little while on Sunday evening, #ThankYouFlavio was a trending hashtag on Twitter. As many fans reminisce and look back on all the unforgettable memories, some may wonder what about now made him make the decision.
“You’ve accomplished everything I ever dreamed of #ThankYouFlavio.”
— @DesireePlum, 1 Feb 2026
“I thought Flavio Briatore retired about 5 years ago?!?”
— @millythom, 1 Feb 2026
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