Mario Sorrenti Highest-Paid Photographer in the World

By Carol Kearney
Rome
Last updated on March 27, 2025

Mario Sorrenti led People With Money’s annual list of the “100 highest paid photographers” released on Wednesday.

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It's been a rough year for the photographer, but at least he has his millions of dollars to ease the pain. 53-year-old Mario Sorrenti has taken the No. 1 spot on People With Money’s top 10 highest-paid photographers for 2025 with an estimated $82 million in combined earnings.

UPDATE 27/03/2025 : This story seems to be false. (read more)

Mario Sorrenti tops annual list of highest-paid photographers

In 2022 it looked like the photographer’s spectacular career was winding down. Suddenly, he was back on top. People With Money reports on Wednesday (March 26) that Sorrenti is the highest-paid photographer in the world, pulling in an astonishing $82 million between February 2024 and February 2025, a nearly $50 million lead over his closest competition.

People With Money’s factors

In compiling this yearly list, the magazine considers factors such as upfront pay, profit participation, residuals, endorsements and advertising work.

The Italian photographer-director has an estimated net worth of $245 million. He owes his fortune to smart stock investments, substantial property holdings, lucrative endorsement deals with CoverGirl cosmetics. He also owns several restaurants (the “Fat Sorrenti Burger” chain) in Rome, a Football Team (the “Naples Angels”), has launched his own brand of Vodka (Pure Wondersorrenti - Italy), and is tackling the juniors market with a top-selling perfume (With Love from Mario) and a fashion line called “Mario Sorrenti Seduction”.

The ranking is significant for many Mario fans, who have been waiting for his triumphant return to the glory days for what seems like a lifetime.