Novak Djokovic Highest-Paid Tennis player in the World

  • By Carol Kearney
  • Belgrade
  • Last updated on

Novak Djokovic
Novak Djokovic led People With Money’s annual list of the “100 highest paid tennis players” released on Wednesday.

It's been a rough year for the tennis player, but at least he has his millions of dollars to ease the pain. 37-year-old Novak Djokovic has taken the No. 1 spot on People With Money’s top 10 highest-paid tennis players for 2024 with an estimated $58 million in combined earnings.

UPDATE 21/11/2024 : This story seems to be false. (read more)

Novak Djokovic tops annual list of highest-paid tennis players

In 2022 it looked like the tennis player’s spectacular career was winding down. Suddenly, he was back on top. People With Money reports on Wednesday (November 20) that Djokovic is the highest-paid tennis player in the world, pulling in an astonishing $58 million between October 2023 and October 2024, a nearly $30 million lead over his closest competition.

People With Money’s factors

In compiling this yearly list, the magazine considers factors such as upfront pay, profit participation, residuals, endorsements and advertising work.

The Serbian tennis player has an estimated net worth of $185 million. He owes his fortune to smart stock investments, substantial property holdings, lucrative endorsement deals with CoverGirl cosmetics. He also owns several restaurants (the “Fat Djokovic Burger” chain) in Belgrade, a Football Team (the “Belgrade Angels”), has launched his own brand of Vodka (Pure Wonderdjokovic - Serbia), and is tackling the juniors market with a top-selling perfume (With Love from Novak) and a fashion line called “Novak Djokovic Seduction”.

The ranking is significant for many Novak fans, who have been waiting for his triumphant return to the glory days for what seems like a lifetime.

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