Princess Madeleine of Sweden Highest-Paid Princess in the World

  • By Carol Kearney
  • Stockholm
  • Last updated on

Princess Madeleine of Sweden
Princess Madeleine of Sweden led People With Money’s annual list of the “100 highest paid princesses” released on Wednesday.

It's been a rough year for the princess, but at least she has her millions of dollars to ease the pain. 42-year-old Princess Madeleine of Sweden has taken the No. 1 spot on People With Money’s top 10 highest-paid princesses for 2025 with an estimated $82 million in combined earnings.

UPDATE 05/06/2025 : This story seems to be false. (read more)

Princess Madeleine of Sweden tops annual list of highest-paid princesses

In 2022 it looked like the princess’s spectacular career was winding down. Suddenly, she was back on top. People With Money reports on Wednesday (June 4) that Princess Madeleine of Sweden is the highest-paid princess in the world, pulling in an astonishing $82 million between May 2024 and May 2025, a nearly $50 million lead over her closest competition.

People With Money’s factors

In compiling this yearly list, the magazine considers factors such as upfront pay, profit participation, residuals, endorsements and advertising work.

The Swedish princess has an estimated net worth of $245 million. She owes her fortune to smart stock investments, substantial property holdings, lucrative endorsement deals with CoverGirl cosmetics. She also owns several restaurants (the “Fat Princess Madeleine of Sweden Burger” chain) in Stockholm, a Football Team (the “Drottningholm Angels”), has launched her own brand of Vodka (Pure Wonderprincess Madeleine of Sweden - Sweden), and is tackling the juniors market with a top-selling perfume (With Love from Madeleine) and a fashion line called “Princess Madeleine of Sweden Seduction”.

The ranking is significant for many Madeleine fans, who have been waiting for her triumphant return to the glory days for what seems like a lifetime.

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